NielsenIQ confectionery monitor: sugar confectionery achieves double-digit revenue growth

 

According to the NielsenIQ confectionery monitor (NIQ), earnings rose through calendar week 18 by 7.1% up to € 6.393 bn. Sales volume declined however by 1.0% down to 610,400 tonnes (basis: food retailers + drug stores).

All four product groups grew as a result of a higher pricing level. With 12.2% up to € 1.030 bn, sugar confectionery enjoyed the highest increase in revenues (sales volume: - 3.2%; 119,700 t). Salty snacks improved over their value from the same period in the previous year by 7.7% up to € 1.646 bn and increased sales volume by 3.3% up to 161,000 tonnes. The sweet baked goods category chalked up revenue growth of 7.9% up to € 807.8 m (sales volume + 1.3%; 103,100 t). Chocolate goods, the strongest product group in terms of revenue, achieved an increase of 4.9% up to € 2.909 bn (sales volume - 3.8%; 226,500 t).

Discounters once again represented the sales channel with the largest increase in confectionery revenues (+ 10.2%; + € 272.2 m), followed by small consumer markets (+ 6.5%; + € 85.9 m), drug stores (+ 11.1%; + € 37.1 m), large consumer markets (+ 2.6%; + € 30.8 m), and large supermarkets (+ 1.7%; + € 7.0 m). Small supermarkets were the only sales channel registering a decline in confectionery earnings (- 15.4%; - € 7.2 m).