The sweet baked goods and cake category achieved the highest revenue growth with an increase of 6.4% up to € 2.387 bn (sales volume + 2.9%; 409,906 t). IRI reports that sugar confectionery suppliers increased their earnings by 3.9% up to € 1.766 bn (sales volume + 0.7%; 309,802 t). Salty snacks also came in positive, with revenue growth of 1.5% up to € 3.360 bn (sales volume - 1.7%; 381,952 t).
In contrast, in the first ten months of 2022 revenues in the strongest category chocolate products (without season) suffered a notable decrease of 4.2% down to € 4.788 bn (sales volume - 5.3%; 460,003 t). The chewing gum segment exceeded the previous year’s value by 3.7% up to around € 369 m (sales volume + 4.0%; 247 million pieces).