NielsenIQ confectionery monitor: sugar confectionery exceeds last year’s performance

 

Sugar confectionery was the only product group to surpass the value of the previous year (+ 0.6%; € 1.180 bn). Sugar confectionery sales volume declined by 1.1% down to 178,700 tonnes. Salty snacks suppliers suffered the biggest losses in revenues (- 4.7%; € 1.876 bn) and sales volume (- 6.5%; 220,900 t). Chocolate products also struggled with losses in revenues (- 4.0%; € 3.337 bn) and sales volume (- 3.5%; 309,000 t). Sweet baked goods revenues sank by 2.9% down to € 911.9 m (sales volume: - 4.6%; 150,000 t).

Drug stores were the only sales channel to increase confectionery revenues with a 6.5% rise (+ € 23.5 m). Small supermarkets achieved the previous year’s value (+ 0.1%; + € 0.1 m). Large supermarkets (- 7.5%; - € 43.0 m), small consumer markets (- 3.4%; - € 57.5 m), large consumer markets (- 4.6%; - € 68.9 m), and discounters (- 3.1%; - € 105.0 m) all remained below last year‘s figures.