Nielsen monitor: confectionery sales and volume below 2017 figures

Sales volume sank by - 2.8% to 1,740 m tonnes (basis: food retailers + drug stores + impulse channels + gas station shops + department stores). Year-round products dropped - 1.4% in sales (€ 12.590 bn) and - 3.0% in volume (1.567 m tonnes). Seasonal products were only slightly below last year‘s figures with revenues of € 1.705 bn (- 0.2%) and 172,499 tonnes (- 1.1%) in volume.

Sales channel development was as follows: confectionery sales suffered steep declines at the discount trio Aldi/Lidl/Norma (sales - 4.1%; volume - 6.5%), department stores (- 6.0%; - 6.7%), small supermarkets (- 6.9%; - 5.5%), as well as impulse channels + gas station shops (- 6.7%; - 6.5%). The only bright spot was in small consumer markets (+ 2.4%; + 2.4%).

Salty snacks were the only product group demonstrating sales growth (+ 3.3%). Sales of chocolate products slumped - 1.7%. The sweet baked goods sector (- 2.7%) and the sugar confectionery segment (- 4.0%) were also facing declines.