Biscuit International to continue expanding its geographical footprint

 

Created in 1936, NFF has experienced strong growth in recent years and is now the UK’s largest gluten and milk-free sweet biscuit manufacturer, with an annual turnover exceeding GBP 27 m in 2017. As well as supplying supermarket own-label biscuits, NFF also owns the Prewett’s brand. This acquisition is in line with Biscuit International’s strategy to continue expanding its products offering and geographical footprint whilst addressing growing consumption trends in Europe such as organic and free-from products.

Following the merger between Groupe Poult and Banketgroep in 2016 and the recent acquisition of A&W Feinbackwaren in Germany, Biscuit International became one of Europe’s leading private label biscuit players. The Group produces 100,000 tons of biscuits and waffles from 12 factories in Europe. Biscuit International generated sales of € 300 m in 2017, half of which outside France and employs 1,300 people. Biscuit International is owned by Qualium Investissement, a prominent player in the French private equity market.