Mondelez International is in exclusive talks over the sale of brands

The negotiation involves more than ten iconic European brands. This mainly concerns Poulain, Carambar, Krema, La Pie Qui Chante brands, as well as the British iconic Terry‘s Chocolate, Pastilles ­Vichy, Suchard Pralines and Malabar licenses. The planned transaction ­also makes provision for Eurazeo to ­acquire five manufacturing plants in France. Eurazeo hopes “to bring major benefits to these high-profile brands” and an “in-depth knowledge of the food industry backed by more than 30 years experience as the majority shareholder of Danone”.

Pierre Le Tanneur, former CEO of the Spotless Group, and Patrick Mispolet, former CEO of Orangina-Schweppes France, would invest alongside Eurazeo and become non-executive directors of the new confectionery group to be created spanning France and Europe. Eurazeo is listed on Euro­next Paris. Its purpose and mission is to identify, accelerate and enhance the transformation potential of the companies in which it invests.