Barry Callebaut opens first Cocoa Application Center in Asia Pacific

It extends Barry Callebaut’s offering to industrial customers by providing prototype and concept development, product and process troubleshooting and sensory evaluation.

In addition, the center offers technical assistance and training for cocoa products as well as cocoa product and ingredient research. Located in Pasir Gudang (in the state of Johor, Malaysia), the center is adjacent to one of Barry Callebaut’s largest cocoa factories in Asia Pacific where cocoa ingredients (liquor, butter and powder) are easily available. This proximity to cocoa ingredients, as well as the sensory experts at the factory, will facilitate the frequent testing and tasting required in the creation of new products, applications and processes.