US Christmas Confectionery 2010 grew

Overall Christmas confectionery sales grew at a 4.3% rate this year, according to SymphonyIRI. Drug stores sales grew by 6.7%, supermarket sales grew 4.4% and mass merchant sales grew 0.8%. Chocolate seasonal candy sales grew 5.4%, while nonchocolate seasonal confections declined by 7%. Continuing a trend that has developed over the past five years, seasonal Christmas confections grew at a 3.9% pace during the month of December.