Nestlé strengthens its commitment to sustainable cocoa sourcing

From January 2010, Kit Kat, Nestlé’s leading confectionery brand and the UK’s favourite chocolate biscuit bar, will be certified by Fairtrade in the UK and Ireland. This announcement follows on from the October launch of Nestlé’s global Cocoa Plan which represents a £65 million investment over the next ten years in programmes to address the economic, social and environmental issues facing cocoa farming communities.

Fairtrade certification of Kit Kat will facilitate long term direct commitments to cocoa co–operatives including additional payments for the farmers to invest in community or business development projects of their own choice, such as improving healthcare and schools. The first Kit Kats to carry the FAIRTRADE Mark in the UK and Ireland will be the four–finger version from January 2010.